LifeMeds secures deal with Celltramax

LifeMeds, the Australian based distributor of natural alternate medicines for cancer, pain and prevention, has secured an exclusive distribution deal with the makers of Celltramax. Celltramax is created and produced in the US by Shawn Mitchell, who is currently seeking a patent for his protocol which is based on the Budwig Diet.

The Budwig Diet was developed by Dr Johanna Budwig, a German biochemist who researched the impact of fatty acids. She developed the Budwig protocol, a purported anti-cancer diet, in 1952. It is a lacto-vegetarian diet that is probably harmless.The signature piece is freshly ground flaxseed or flaxseed oil, mixed with cottage cheese or quark.  It emphasizes meals high in fruits, vegetables, and fiber, preferably raw or lightly cooked. It avoids sugar, refined grains, animal fats, salad oil, meats, butter, and margarine, plus caffeine, liquor, tobacco, and all processed foods.

LifeMeds co-Founder Troy Rushton said “We are excited to be working with Shawn and distributing Celltramax into the ASIAPAC region. We recognise the benefits of this product and have been very encouraged by the immediate response. Celltramax has an existing client base in the region who will now be able to purchase the product more cost effectively through LifeMeds”.

He also added “We are bringing in a number of products to the Australian market that will provide a natural alternative for cancer and pain management at more affordable prices, which is great news for those in need”.

LifeMeds is currently negotiating with several offshore product makers including those who are producing hemp and cannabis based products.



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NameInvestors launches “Branded Marketplaces”

Troy Rushton’s launches “Branded Marketplaces” for professional domain investors.

Many domain investors spend valuable time and money securing great domains, over time, successful investors hope to accumulate a valuable portfolio. With the volume of domains (names) and the diversity of a portfolio, many investors will take one of three approaches to convert their investments to cash. Some names will get listed onto marketplaces such as Go Daddy, Afternic or Sedo, premium names may get listed with a domain broker and other investors will simply “park” the name with a “for sale page” on it and wait for in the “inbound” inquiry. These options are typically passive for the investor, and if the name meets the right criteria, in time, it should sell at some point, it just becomes a matter of price.

However, some of the more successful investors, have taken a more proactive approach, and will outbound market their names, similar to that which has been occurring in the real estate industry for decades. The process of outbound marketing can generate multiple interested buyers simultaneously, which generally will result in a higher sale price and a shorter holding time, but this takes work and with so many names, can be problematic for many investors. Researching prospective buyers, developing marketing brochures, custom landing pages and making online presentations, with a view of effectively communicating, the value of the name and how it can help a business grow and generate more traffic and sales. When this process is executed correctly, a much higher ROI can be achieved for the investor (seller).

To facilitate transactions, many sellers will send buyers to a marketplace listing, which is very effective for completion, however, can present a number of challenges for the seller, including loss of sale to competitive names available, commission’s payable of up to 30% and a lack of branding and identity for buyer retention.  Some of the most successful investors recognise these challenges and have invested into the development of their own branded marketplaces, however, this takes time, management and significant investment to develop, maintain, and keep pace with technology advancements such as browser and device compatibility.

After experiencing these exact challenges, we recognised that many other investors also needed a platform solution dedicated to enabling the marketing and completion of buyer transactions. A solution that would enable the seller to gain more control in the process including development of their own branded marketplace, integrated with payment processing including and credit card, automated marketing brochures, integrated landing pages, efficient pricing control, monthly leasing, portfolio management, buyer retention and communication tools.

As a result, nameinvestors have developed a complete branded marketplace for investors that meet all of these requirements and offers a no-technical-skills required solution, hosted on the cloud and compatible with mobile devices. The branded marketplace, enables the investor to receive and respond to buyer inquiries via email and TXT, research prospective buyers and distribute automated marketing brochures which are integrated to buyer inquiry pages. Investors can develop multiple marketplaces, vertically branded for specific genres, niches and market segments.  A complete one-stop-shop.

In addition, these branded marketplaces, are connected to a network of other marketplaces, which means that sellers have the opportunity to earn referral commissions for the sale of other investors names effectively capitalising on their outbound marketing efforts – passive income 101. Investors can have control over premium, featured, bargain names for sale and can manage and set “buy now” and “make offer” options, with a minimum price. This professional solution has been developed alongside of the industry’s most successful domain investors and is now available to investors of all levels from beginners to the most sophisticated.

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Troy Rushton instructs Domain Trading on Udemy

Troy Rushton, Founder and CEO of, the worlds leading domain trading education company, has released two new educational programs on, a market leader in instructor-lead online courses. has been offering education for more than 12 months in various formats including eCourse, video, PDF, ebooks, Google hangouts and live Webinars. With more 2,500 users participating in the 10 day eCourse since its launch in January 2013 and 2% of Protrada’s 13,000 members already enrolled in the 12 month course “Domain Trading 301″, Rushton believed that there was an opportunity to expand the educational program and the domain trading opportunity into main stream learning environments.

Rushton stated “there is a clear apetite and curiosity for domain trading, millions of people have purchased a domain, but significantly less have seen the opportunity to actively trade domains for a profit, I believe education will bridge the gap”.

Rushton’s new courses on Udemy, have attracted more than 200 new students in the first 2 weeks, with the free course teaching the fundamentals in an hour and a paid course offering some trading strategies.

Rushton added “Through education, we have successfully increased the number of active domain investors, and with millions of Domains available for representation across the entire industry, there is a natural shortage of quality Brokers.  There are a number of  great brokerage firms servicing the industry now, but we see new the challenge is to improve the ratio of brokers to domains for sale, which we believe will increase the level of active representation and maximise returns for sellers”.

Rushton is developing another course that will teach Domain Brokerage, to improve standards across the independent brokers within the Domain industry and to attract new Domain Brokers from industrys including Real Estate, Insurance and financial services. Rushton will distribute this new course through various partnerships to help attract experienced sales agents from the different industry’s to the domain industry to meet the increasing demand.

Rushton added “We are now well positioned through our distribution partnerships to attract and educate new brokers to meet the demand. We are working closely with a number of established brokers and domain sellers to solve the challenges that exist currently, and we believe that improving expectations and efficiencies through education will lead to an increase in transaction deal flow that will grow the overall aftermarket business “.

Rushton says “Experienced sellers can participate in the domain industry and earn serious commissions, like most industry’s, the investor is not always the best seller”.

Rushton is also looking to provide structure, technology and inventory through an independent broker network, which he hopes to launch at the end of 2013.

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Protrada Integrates DomainPower

Los Angeles, CA, Monday Feb 18th 2013 –

Protrada, the world’s first domain name trading platform, today announced a new partnership with a Domain Holdings, Inc. Company. The partnership, which was initiated at the TRAFFIC conference in Fort Lauderdale Oct 2012, has now been cemented with the integration of DomainPower’s monetization solution into Protrada. This enables members to monetize their domain assets and access reporting from within Protrada. The integration also completes the domain lifecycle ambitions of Protrada, allowing members to research, bid, buy, sell, backorder, appraise, market, manage and monetize domains all from one centralized platform. Protrada recently launched an education and training division which aims to assist new domain investors grasp the fundamentals of domain investing within weeks.

Troy Rushton CEO of Protrada said “our strategy has been to partner with market leaders in each aspect of the domain investing lifecycle. Integrating DomainPower extends our offering to now include asset monetization, which completes our lifecycle ambitions. We have been very focused on attracting new domain investors and it’s now possible for our members to learn and earn all from one login.” He also added “our new education and support program allows us to more aggressively pursue new audiences beyond traditional domain investors, which positions us for exciting growth over the coming years.”

Jason Boshoff CEO of DomainPower said “We’re excited to partner with Protrada in an effort to provide seamless monetization solutions to Protrada’s rapidly growing customer base. The DomainPower monetization decision engine predicts and optimizes so that traffic generated through domains will yield the highest revenue among our large advertiser base. Working with Protrada has been a pleasure and DomainPower is confident in our ability to help Protrada clients earn more.”

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Domaining is explained in Alex Mandossian’s interview with Troy Rushton, CEO & Founder of Protrada

In this episode of Ask Alex LIVE!, Alex Mandossian interviews Troy Rushton, the CEO and Founder of, and explains what domaining is and how you can profit from it. is a quickly growing domain-trading platform that provides services to more than 50,000 domain traders globally. You can take advantage of our special offer at for full access.

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